Alex Auerbach, Ph.D. Senior Consultant

Dr. Auerbach promotes culture change and behavior change with evidence-based, person-centered technologies that live at the intersection of health and high performance. Dr. Auerbach has more than 10 years of experience working with high performers in elite sport, including professional sports and Olympians, as well as elite military units like the Green Berets and high-performing executives.

Dr. Auerbach helps his clients focus on growing themselves and their leadership. Based on models of performance psychology, he leverages the science of high performance to help executives level up their leadership, build a high-performing culture, and to improve team operations.

Career Highlights

  • Worked in the NBA and NFL
  • Won the Early Career Practitioner Award from the Association for Applied Sport Psychology
  • Presented at National and International Conferences
  • Built and scaled mental health and performance services at several organizations.

Areas of Specialization

  • Stress Management
  • Leadership
  • Teamwork
  • Wellness
  • Peak Performance
  • Resilience
  • Confidence
  • Motivation
  • Self-Awareness
  • Culture Building

Unique Attributes

  • Background in professional sports as psychologist and coach
  • Certified as a mental performance consultant
  • Ph.D. in Counseling Psychology and a Masters of Business Administration
  • Nationally recognized leader in performance psychology
  • Hobbies

    Playing sports, hiking, reading, woodworking (as best I can)

  • Food

    Tacos, Breakfast Burritos, Chips & Queso, Strawberry Ice Cream

  • Band

    Hozier, John Mayer, Kendrick Lamar

  • Movie

    Remember the Titans

  • TV Show

    The Office

  • Book

    7.5 Lessons about the Brain

  • Quote

    An acre of performance is worth a whole world of promise – Red Auerbach

Consultant Insights

  • My ideal client is someone [an organization] that:

    is growth-oriented, motivated, and looking to level-up their culture or leadership.

  • The highlight of my career so far has been:

    Serving as an executive in professional sports.

  • My superpower as a coach is:

    Striking the balance between challenge and support.

  • My philosophy on life is:

    it’s fullest with relationships, new experiences, and opportunities for growth.

  • I hope my legacy is one of:

    Helping others live their healthiest, highest performing lives.